Here you’ll find the business-to-business marketing articles I’ve written, either for my newsletter, The MarCom Strategist, or other B-to-B marketing publications. If you would like me to write an article for your publication, or if you want to reprint one of these articles, please call me at 603-382-8093 or send email to info@dhcommunications.com. Be sure to check out my Press Room for other articles I’ve written.
- Good Headlines or Sound Marketing Strategy?
- Five Tips for Ensuring Prospects Find Your B2B White Papers
- Six Questions to Ask Before You Start Writing
- Good to Great: Five Fun Tips for Improving Your Writing
- Five Web Design Errors that Lower Search Engine Rankings
- B2B SEO Copywriting: Five Tips for Developing Fresh Web Content
- Increase Traffic, Inquiries & Sales: Expand the Services Section of Your B2B Website
- B2B Web Marketing Tip: Know the Basics about Search Engine Optimization (SEO)
- Online Marketing: Six Web Metrics You Must Understand
- Get More Leads with Unique URLs in B2B Print Ads
- Use Benefits to Communicate Value in Sales and Marketing Collateral
- B2B Marketing Tip: Answer the Question “What’s In It For Me?”
- Testimonials Add “Ooomph” to Your B2B Website
- Does Your Website Have Curb-side Appeal?
- Marketing Podcasts: Tap Your Inner Broadcaster
- Does Your B2B Website Impede Sales?
- Increase E-Newsletter Readership: Make it Easy to Subscribe
