MarCom Services
Speaking and Onsite Training Workshops
Are you looking for a business marketing speaker who can deliver pragmatic material to your business audience or marketing communications team/department? If so, I can help you.
As an "in the trenches" marketing and SEO consultant, I use real-world examples to deliver presentations and customized training workshops chock-full of tips and strategies for helping businesses improve their marcom writing and SEO results.
And, because I've sat through plenty of dreary presentations complete with hard-to-read PowerPoint slides, I know it's important to keep a presentation interesting, informative, and moving at a good pace.
In addition to presenting at various professional organizations, including NEDMA and the IABC, my experience also includes teaching a graduate level Marketing Writing class at Northeastern University for three years.
To contact me about a possible speaking or training workshop opportunity, please call 603-382-8093 or send email to: info@dhcommunications.com.
Training Workshops Offered
How to Write Powerful Copy that Generates Leads and Sells Products
- Half-day or Full-day workshops available
- Content customized for your department, business, or product line
- Session Workbook
- Writing exercises and in-class feedback
SEO Copywriting for Content Management Systems
- Held in partnership with @Website Publicity
- Customized, three-hour, on-site training session
- Breakout sessions for hands-on skills practice
- Session Workbook that outlines best practices for SEO and Web copywriting
- "Homework" to be reviewed by the @Website Publicity staff and Dianna Huff
- Instructions on using your CMS to upload new content
Previous Speaking and Training Engagements
UMass Lowell (Held in partnership with @Website Publicity)
Half-day Workshop
April 17, 2007
SEO Copywriting
International Association of Business Communicators
Yankee Chapter
March 28, 2007
"Seven Things Every Communicator Should Know About SEO"
"Dianna was a great collaborator from the get-go. She worked with us to be sure her content would be suitable for our audience. Overall, this was one of Yankee IABC's best workshops this year!"
- Nancy Wright
- Yankee IABC
New England Direct Marketing Association
Half-day B2B Marketing Workshop
February 26, 2007
"10 Lead Generation Tips for B2B Websites"
For Copywriters Only
Teleclass
February 8, 2007
"Secrets of SEO Copywriting"
Thermo Electron Corporation
Process Instruments Division MarCom Group
Half-day Workshop (testimonial)
July 12, 2006
"How to Write Powerful Copy that Generates Leads and Sells Products"
New England Direct Marketing Association
Spring Conference
June 14, 2006
International Association of Business Communicators
Business Marketing Association
- Boston Chapter -- "Top Ten Marketing Writing Mistakes"
- Boston Chapter -- "Getting Your Word's Worth": Website writing that boosts search engine rankings and visitor value
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