April 9th, 2010

Friday E-Book Download: How To Build a Socially Armed Team

“Does anyone have a template for social media rules and responsibilities for corporate teams?” is a question posted more than once on the LinkedIn B2B Social Media Group.
Genius.com e-book
Inbound and Social Marketing Manager Barbra Gago of Genius.com published a new e-book on this very topic. “How to Build a Socially Armed Team” covers the details of social media marketing for corporations, including:

  • Getting buy-in from senior management
  • Leveraging your staff
  • Sample policies
  • Rules and responsibilities
  • Training

Good job, Barbara! This e-book is definitely needed.

The e-book is available via free download — no registration required.

About the author: Dianna Huff

A B2B web marketing expert, Dianna helps B2B companies grow through SEO, marketing writing, and social media. A frequent speaker, Dianna has been quoted in numerous blogs, books, and articles; her client list includes large and small B2B companies across the U.S. Follow her on Twitter @diannahuff. To receive her e-course on creating great B2B marketing content, subscribe to her newsletter, The MarCom Strategist.

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