Comments on: Finding Time for Social Media: First Determine Your Strategy http://www.dhcommunications.com/2009/05/finding-time-for-social-media-first-determine-your-strategy/ Mon, 30 Aug 2010 11:11:00 +0000 hourly 1 http://wordpress.org/?v=abc By: Dianna Huff http://www.dhcommunications.com/2009/05/finding-time-for-social-media-first-determine-your-strategy/comment-page-1/#comment-1043 Dianna Huff Sun, 14 Jun 2009 21:05:14 +0000 http://marcom-writer-blog.com/?p=576#comment-1043 Leigh Anne, I agree that LinkedIn Answers is a great strategy. It also helps to have a unique answer -- sometimes, many people give a similar answer to the question so it helps if your answer has a somewhat different perspective in order to have it stand out. Leigh Anne,

I agree that LinkedIn Answers is a great strategy. It also helps to have a unique answer — sometimes, many people give a similar answer to the question so it helps if your answer has a somewhat different perspective in order to have it stand out.

]]> By: Leigh Anne Wallace http://www.dhcommunications.com/2009/05/finding-time-for-social-media-first-determine-your-strategy/comment-page-1/#comment-1042 Leigh Anne Wallace Fri, 12 Jun 2009 20:15:28 +0000 http://marcom-writer-blog.com/?p=576#comment-1042 This is a great post Dianna. On the LinkedIn front I would add making sure you are searching LinkedIn Answers. I have an RSS feed of every question from the topics most related to my business. It has been a great way to connect with others in the industry and we have even closed business off of a LinkedIn Answer! This is a great post Dianna. On the LinkedIn front I would add making sure you are searching LinkedIn Answers. I have an RSS feed of every question from the topics most related to my business. It has been a great way to connect with others in the industry and we have even closed business off of a LinkedIn Answer!

]]> By: Phoenix Advertising Agency http://www.dhcommunications.com/2009/05/finding-time-for-social-media-first-determine-your-strategy/comment-page-1/#comment-1041 Phoenix Advertising Agency Tue, 26 May 2009 23:50:35 +0000 http://marcom-writer-blog.com/?p=576#comment-1041 great post great post

]]> By: Dianna Huff http://www.dhcommunications.com/2009/05/finding-time-for-social-media-first-determine-your-strategy/comment-page-1/#comment-1040 Dianna Huff Tue, 26 May 2009 17:16:07 +0000 http://marcom-writer-blog.com/?p=576#comment-1040 Perry, I completely agree! Perry,

I completely agree!

]]> By: Chris Perry http://www.dhcommunications.com/2009/05/finding-time-for-social-media-first-determine-your-strategy/comment-page-1/#comment-1039 Chris Perry Tue, 26 May 2009 01:19:15 +0000 http://marcom-writer-blog.com/?p=576#comment-1039 Dianna, wonderful article! A strategy or plan is essential to implementing your company's social media activities. I would definitely recommend a similar strategy development for your own personal branding across the various social media networks and channels. It can really help you establish a consistent message and presence before getting too far into your implementation. Dianna, wonderful article!

A strategy or plan is essential to implementing your company’s social media activities. I would definitely recommend a similar strategy development for your own personal branding across the various social media networks and channels. It can really help you establish a consistent message and presence before getting too far into your implementation.

]]> By: Dianna Huff http://www.dhcommunications.com/2009/05/finding-time-for-social-media-first-determine-your-strategy/comment-page-1/#comment-1038 Dianna Huff Sun, 24 May 2009 21:10:03 +0000 http://marcom-writer-blog.com/?p=576#comment-1038 Brian, Thank you for stopping by -- and for your insight. I like hearing how Cisco is using social media to further its business. Brian,

Thank you for stopping by — and for your insight. I like hearing how Cisco is using social media to further its business.

]]> By: Brian Ellefritz http://www.dhcommunications.com/2009/05/finding-time-for-social-media-first-determine-your-strategy/comment-page-1/#comment-1037 Brian Ellefritz Sat, 23 May 2009 15:24:26 +0000 http://marcom-writer-blog.com/?p=576#comment-1037 Dianna, Laurent makes a good point about corporate teams having a lot more clout and resources at their disposal. Our challenge at Cisco is organizing this into a true marketing discipline as we come out of our early trials and pilots. New roles, tools, processes and metrics are being established, mostly built from scratch and from the great insight and sharing of those around us. Like you. Thanks for publishing your thoughts Dianna. Brian Dianna, Laurent makes a good point about corporate teams having a lot more clout and resources at their disposal. Our challenge at Cisco is organizing this into a true marketing discipline as we come out of our early trials and pilots. New roles, tools, processes and metrics are being established, mostly built from scratch and from the great insight and sharing of those around us. Like you. Thanks for publishing your thoughts Dianna.

Brian

]]> By: Dianna Huff http://www.dhcommunications.com/2009/05/finding-time-for-social-media-first-determine-your-strategy/comment-page-1/#comment-1036 Dianna Huff Fri, 22 May 2009 12:08:22 +0000 http://marcom-writer-blog.com/?p=576#comment-1036 Jeffrey, For those of us in social media, it's easy to assume that anyone can pick it up and use it. However, the more I thought about this, the more I realized that I had been using "social media" before it was called that. I used to hang out on discussion boards for moms and that is where I learned the "rules of the road." But for the rest of the world, something as "easy" as posting a comment to a blog can cause total anxiety! Nikhil -- thanks for the link. I will check it out. Jeffrey,

For those of us in social media, it’s easy to assume that anyone can pick it up and use it. However, the more I thought about this, the more I realized that I had been using “social media” before it was called that. I used to hang out on discussion boards for moms and that is where I learned the “rules of the road.”

But for the rest of the world, something as “easy” as posting a comment to a blog can cause total anxiety!

Nikhil — thanks for the link. I will check it out.

]]> By: Nikhil Vaswani http://www.dhcommunications.com/2009/05/finding-time-for-social-media-first-determine-your-strategy/comment-page-1/#comment-1035 Nikhil Vaswani Fri, 22 May 2009 05:38:06 +0000 http://marcom-writer-blog.com/?p=576#comment-1035 Hey Diana Great tips especially the one about LinkedIn. I belong to the fitness industry and joining some of the groups in LinkedIn and the discussions that have followed have helped in improve the service in my fitness centers! By the way, if anyone is looking to make the most of their LinkedIn account, check out networking expert Jan Vermeiren's new book "How to REALLY use LinkedIn". You can find a free lite version at <a href="http://www.how-to-really-use-linkedin.com/" rel="nofollow">http://www.how-to-really-use-linkedin.com/</a> Hey Diana

Great tips especially the one about LinkedIn. I belong to the fitness industry and joining some of the groups in LinkedIn and the discussions that have followed have helped in improve the service in my fitness centers!

By the way, if anyone is looking to make the most of their LinkedIn account, check out networking expert Jan Vermeiren’s new book “How to REALLY use LinkedIn”. You can find a free lite version at http://www.how-to-really-use-linkedin.com/

]]> By: Jeffrey Alexander Brathwaite http://www.dhcommunications.com/2009/05/finding-time-for-social-media-first-determine-your-strategy/comment-page-1/#comment-1034 Jeffrey Alexander Brathwaite Fri, 22 May 2009 05:30:36 +0000 http://marcom-writer-blog.com/?p=576#comment-1034 Hey Dianna, I totally agree with you when it comes to having a plan for social media. I just recently had a client try and join Facebook without consulting me first and boy do I have to clean up a mess right now. He decided to use the Facebook sign up wizard that helps you invite ALL your friends. He then didn't realize that in doing this he gave Facebook permission to mail invites to his entire email list which included his AOL account. This client has had an AOL account for over 10 years with hundreds of emails of family, friends and business associates. He is now getting hundreds of spam emails and some very angry people who didn't appreciate his invitation to Facebook. There is currently no such thing as a Social Media Manual and if there was one most people would not take the time to read it. So if you are unsure how to handle social media it is always best to know how to swim before you jump off into the deep end of the pool. All the best JB Hey Dianna,

I totally agree with you when it comes to having a plan for social media. I just recently had a client try and join Facebook without consulting me first and boy do I have to clean up a mess right now. He decided to use the Facebook sign up wizard that helps you invite ALL your friends. He then didn’t realize that in doing this he gave Facebook permission to mail invites to his entire email list which included his AOL account. This client has had an AOL account for over 10 years with hundreds of emails of family, friends and business associates. He is now getting hundreds of spam emails and some very angry people who didn’t appreciate his invitation to Facebook.

There is currently no such thing as a Social Media Manual and if there was one most people would not take the time to read it. So if you are unsure how to handle social media it is always best to know how to swim before you jump off into the deep end of the pool.

All the best

JB

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